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More and more these days, social media websites are influencing search engine rankings. Having a story on DIGG or Reddit can mean a massive spike in traffic in the short-term. But the longer-term effects of that link are much more powerful. A link from a well-respected, or 'authority' site, is considered valuable. In the world of SEO and backlinks, high Google PR websites are all important. As social media networks become more popular, and widely-used, their influence on Search Engine Rankings increases. This is one of the foundations of the Web 2.0 concept - an internet which is controlled more by the end user. If a user likes a website or story, it achieves greater exposure on a social media website. And of course this will enhance 'organic' search engine results. So the effects are somewhat multiplied.

A great list of Social Media Websites

http://traffikd.com/social-media-websites/ By no means comprehensive, this Social Media website list will give you a great overview of many of the more well-known social Media and Social networking sites.

Engaging in Search Engine Optimisation (SEO) techniques will massively increase website traffic to your site.

Sydney SEO Specialists SHIFT Interactive share some of their techniques with you.

SEO experts widely agree that the single most important factor to achieving good results in Google are backlinks.

That is - other websites linking back to yours.

Of course, if you do not have any content on your website, then you likely not rank very well in Google, Yahoo or any other Search Engine.

We are making a basic assumption here that your website has some well-written content on it.

For tips on SEO content, view these SEO Content resources.

For tips on backlinks, read on! There are many ways to effectively increase your backlinks.

One of the most obvious is approaching companies directly, and requesting reciprocal links - that is, they will put a link to your website on theirs, if you do the same. By far the most effective is way to increase links though is to use a reputable SEO agency, with relevant link relationships with hundreds of directories and websites.

You will notice a significant increase in your Google and Search Engine rankings if you increase your backlinks. Some SEO experts argue that up to 80% of your ranking status depends on the quality and and quantity of your website backlinks.

We at SHIFT Interactive believe that the percentage is between 65-75%. With over ten years' Search Engine Optimisation SEO experience, Sydney based Australian agency SHIFT Interactive have developed significant directory relationship with thousands of directory websites.

We can offer your company sophisticated packages for increasing your Google rankings and site traffic significantly. There are many factors involved in increasing your Google rankings.

If nobody can find your website, chances are your website will be underachieving.

Contact us today for a holistic approach to your Search Engine Optimisation and Marketing strategy.