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We chat to Bruce Clay about the future of SEO, Google and Social Networks.
Bruce Clay runs one of the largest SEO companies in the world today.
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Here we chat to Rand Fishkin, SEO Moz founder, about the future of Google, Social Media and Social Networking
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We interviewed Dennis Yu from Blitz Local, a few weeks ago at SMX Sydney, about the monetisation of Social Media campaigns.
Watch the video.
Some really interesting comments in here...! 

Sydney Australia Google Top Ten results will make a big difference to your traffic and your bottom line. Engage in a Search Engine Optimisation SEO campaign to achieve this.

What is involved in reaching the top ten in Google in Australia?

The process is an intricate one, and involves various steps. Here at SHIFT Interactive, we are specialists in the Australian market, and have been actively engaged in SEO in Australia for ten years. We have developed sophisticated software which allows us to analyse your website and your competitors' websites, to determine the best and most effective strategy for Search Engine success. Organic search results will have much greater impact in the longterm than will engaging in a Google Adwords campaign. Rather than paying for each click (which is what happens when you use Google Adwords), you pay to reach Google Top Ten, then all your traffic is free.

SEO Sydney

Check this link for SEO Sydney tips for a few basics.

What is Google Page Rank Australia?

Other references that will help you include this page on:
Google Page Rank

There are many things you can do to optimise your website for Search Engines.  And it's well worth doing.  Search Engines are a great source of traffic.

Step One – The Technology

Start by getting your technology right.  No Search Engine will rank you unless you do this. Google has a great SEO checklist located here: http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf

Step Two – The Content

Post Content, and Post Regularly.  The more content, and the more keywords you have on your site, the more likely you are to get noticed.

Step Three – The Popularity

Build Backlinks to your site by registering with Directories, and Affiliates.  Engage in Social Media, and get your Blog Posts noticed.



For more help with your SEO campaign, contact us for further details on developing your SEO Strategy.
 

More and more these days, social media websites are influencing search engine rankings. Having a story on DIGG or Reddit can mean a massive spike in traffic in the short-term. But the longer-term effects of that link are much more powerful. A link from a well-respected, or 'authority' site, is considered valuable. In the world of SEO and backlinks, high Google PR websites are all important. As social media networks become more popular, and widely-used, their influence on Search Engine Rankings increases. This is one of the foundations of the Web 2.0 concept - an internet which is controlled more by the end user. If a user likes a website or story, it achieves greater exposure on a social media website. And of course this will enhance 'organic' search engine results. So the effects are somewhat multiplied.

A great list of Social Media Websites

http://traffikd.com/social-media-websites/ By no means comprehensive, this Social Media website list will give you a great overview of many of the more well-known social Media and Social networking sites.

Engaging in Search Engine Optimisation (SEO) techniques will massively increase website traffic to your site.

Sydney SEO Specialists SHIFT Interactive share some of their techniques with you.

SEO experts widely agree that the single most important factor to achieving good results in Google are backlinks.

That is - other websites linking back to yours.

Of course, if you do not have any content on your website, then you likely not rank very well in Google, Yahoo or any other Search Engine.

We are making a basic assumption here that your website has some well-written content on it.

For tips on SEO content, view these SEO Content resources.

For tips on backlinks, read on! There are many ways to effectively increase your backlinks.

One of the most obvious is approaching companies directly, and requesting reciprocal links - that is, they will put a link to your website on theirs, if you do the same. By far the most effective is way to increase links though is to use a reputable SEO agency, with relevant link relationships with hundreds of directories and websites.

You will notice a significant increase in your Google and Search Engine rankings if you increase your backlinks. Some SEO experts argue that up to 80% of your ranking status depends on the quality and and quantity of your website backlinks.

We at SHIFT Interactive believe that the percentage is between 65-75%. With over ten years' Search Engine Optimisation SEO experience, Sydney based Australian agency SHIFT Interactive have developed significant directory relationship with thousands of directory websites.

We can offer your company sophisticated packages for increasing your Google rankings and site traffic significantly. There are many factors involved in increasing your Google rankings.

If nobody can find your website, chances are your website will be underachieving.

Contact us today for a holistic approach to your Search Engine Optimisation and Marketing strategy.